In today’s competitive world, almost all businesses have an online presence. It has become a necessity to have your own website to advertise your business and give your customer base a way to learn more about what you do and how you can help them.
So ultimately, every entrepreneur or businessman faces the question of whether to hire a development firm for their website or using a DIY solution such as a site-building website or hand coding it on your own.
We believe that it’s better to hire an outside development firm, but before we go into why it’s better, let’s take a look at two of the factors you should consider before choosing either of the options.
Factors to Consider Before Making a Choice
- What kind of website are you planning to make?
If you’re just using the website to give basic information about your business, then you can go for a simple brochure site. In this case, it may be simple enough to use a DIY site, though your design options will be limited to whatever the DIY site designer or your knowledge of HTML and CSS can create.
However, if you’re going to sell your product online, you’re most probably looking for an e-commerce site. For an e-commerce site, though there are a lot of easy DIY options out there, it’s always best to hire a professional since there are a lot of tricky liability issues (e.g. site security and credit card information) that a DIY site might not support unless you’re already experienced.
- How much are you willing to spend?
Your budget will play an important role in the choice you make as the quality of your website determines how much you’re going to be spending- higher the quality, higher the budget. While DIY sites might seem cheaper, nothing beats a professionally designed site. If a poor or mediocre design drives away more business than the cost of the professional design, you’ll lose money in the long run.
Why Use a Web Development Agency?
Here are some additional factors which show why hiring a web development agency is the better choice:
- It saves a lot of your time and energy.
Doing it all on your own would mean a huge investment of time and energy. There is a lot to learn before you can make a good website that’s safe for customers to use. It also takes a lot of time to build and test a website. Hiring an outside developer lets you turn your attention to other things so you don’t have to waste time and effort learning web design.
- The end product is much more professional and competitive.
Like in every other business, it’s important that your website be up-to-the-mark in comparison to your competitors. With a DIY site, this might not always be possible especially for B2B businesses that need to make a strong impression. Development agencies have a much more organized approach due to their experience in the field and can give you exactly what you’re looking for while complying with modern professional web standards.
- A good investment that guarantees returns.
While it might not seem like it’s worth the money you’re spending initially, in the long run, it does come off as a good investment. Customers prefer websites that exude quality. Quality web design puts a professional sheen on your product and service offerings. Additionally, it will also make them more comfortable about turning over personal or financial information.
Hence, development agencies are a much better option when compared to creating one yourself unless it’s extremely simple. As long as you can market and sell your product, you can make up the cost of purchasing a website from a pro developer in no time.